Over 40 of BBN's top practitioners from 10 network agencies – Canada, USA, Germany, UK, France, the Netherlands, Czech Republic, Finland, Sweden, Dubai – met in London on November 4th and 5th for the annual BBN Academy. The event provided them with an opportunity to get up to speed on BBN’s latest developments in Brand Asset Management, Digital Contact Strategy, Creative and PR.
Held once a year, the BBN Academy brings together some of BBN’s most talented people for two days of intense networking and learning. Experiencing BBN’s spirit for the first time, Gabriel Armstrong, Executive Vice President of Tag Idea Revolution (BBN Canada) commented: “it’s just great to see so many people from such diverse nationalities come together in this way and exchange views, share experiences, and get and idea of the bigger picture”.
Richard Brelet, BBN Executive Director added: “the Academy is one of several opportunities BBN offers for people to get connected. It’s vital for a network. And we do this by a careful balance of hard work and hard play!”
BBN’s added value to its members and clients comes from the use of common processes and tools, which are continuously refined and developed to provide up-to-date, state of the art solutions for effective B2B brand marketing.