B2B Marketing International CMO Conference - Paris - June 24, 2011

With the number of new digital marketing channels growing rapidly, what do you back, what is the optimal mix?

Social media has become a marketing discipline in its own right, and with customers becoming more diverse in their channel consumption, it puts even more pressure on marketing strategies and their execution. This conference, organised by B2B Marketing magazine and supported by BBN will look at these issues at a truly strategic level.